Monday , 19 March 2018
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Google’s HTC pierce borrows from Apple’s playbook

Google’s $1.1 billion acquisition of HTC’s smartphone engineering arm is not a approach attack opposite a arch rival, Apple. But it is a approval of Apple’s successful strategy.

It is also an confirmation that an ecosystem dominated by hardware manufacturers and telecom providers – any with a set of priorities and skeleton that doesn’t dovetail with Google’s – formula in a innumerable of inclination that run a progression of quality.

With that in mind, Google’s buyout of HTC’s engineering IP will capacitate it to emanate a pristine Android play by marrying hardware and program in a pierce that could eventually revoke fragmentation in a Android ecosystem.

HTC has concurred a understanding with Google will impact about 2,000 of a possess engineers, who assistance control a pattern of a of interior of a Google phone, and therefore can emanate improved formation between cameras, sensors and estimate chips from a likes of Qualcomm.

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