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Google Cloud growth is outpacing the company’s ad business

Google is still an advertising company, but the tech titan’s cloud business is growing faster than its advertising revenue. That’s one of the key take-aways from the company’s first quarter earnings report released Thursday.

Google Cloud Platform is one of the fastest-growing lines of revenue across Alphabet, the parent company that includes Google and other businesses like self-driving car maker Waymo, company CFO Ruth Porat said on a conference call with analysts. That growth is driven in part by a change in the way companies are working with Google Cloud.

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